Journal
The blog to lighten
The blog to lighten
your images, and your site.
Technical guides, case studies and best practices around modern image formats, SEO and web performance.
Recent articles
3 article(s)
LOSS
Lossy vs Lossless Compression | What's the Difference?
Lossy vs lossless compression explained. When to use each, visual comparison and quality settings for JPG, PNG, WebP and AVIF.
5 May 2026
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HOW
How to Convert JPG to WebP | And Why You Should
Convert JPG to WebP and reduce file size by 25 to 35% with no visible quality loss. Step-by-step guide with quality settings, browser support and best practices.
28 Apr 2026
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WEBP
WebP vs AVIF | Which Image Format Should You Choose in 2026?
WebP or AVIF? Compare compression, quality, browser support and encoding speed. Decision matrix and HTML implementation guide for web developers.
31 Mar 2026
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