JPG to AVIF Converter

Convert JPEG photos to AVIF, the next-generation image format. AVIF delivers smaller files than WebP and JPG at the same visual quality.

Free plan · up to 15 files · 10 MB each 15 / 15 conversions today

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Better than WebP

AVIF achieves 20-50% smaller file sizes compared to WebP at equivalent quality, making it the most efficient format for the web.

Recommended by Google

Google actively recommends AVIF for web performance. Using AVIF can significantly improve your PageSpeed and Core Web Vitals scores.

Growing browser support

AVIF is supported by Chrome, Firefox, Opera and Safari 16+, covering over 90% of global users.

Frequently Asked Questions

What is AVIF?

AVIF (AV1 Image File Format) is a modern image format derived from the AV1 video codec. It offers superior compression efficiency, surpassing both JPG and WebP.

Is AVIF better than WebP?

For most images, yes. AVIF achieves 20-50% better compression than WebP at the same visual quality. However, encoding is slower and browser support is slightly lower.

Should I use AVIF on my website?

Yes, if your audience uses modern browsers. Use the HTML picture element to serve AVIF with a JPG or WebP fallback for older browsers.